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Top 16 Email Subscription Plugins for WordPress in 2024
Kateryna Ryzha
Content Writer
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Top 16 Email Subscription Plugins for WordPress in 2024

Elementor is a highly popular WordPress page builder plugin thanks to its wide range of preset designs, drag-and-drop navigations, and third-party add-ons. Although most Elementor integrations have to do with page design, there are plenty of tools marketers can benefit from as well.

There are a lot of email marketing integrations to make building subscription forms, capturing leads, configuring SMTP settings, using spam word checkers, and running campaigns a breeze. In this post, I will review 16 go-to integrations that can instantly improve the efficiency of your marketing efforts.

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If you didn’t know this already, Mailchimp is one of the most popular email marketing management platforms, and it is available as a plugin as well. Although the WordPress dashboard version doesn’t have a full range of Mailchimp automation platform functionalities, the add-on is jam-packed with useful features. It increases the efficiency of email marketing content management.

mailchimp for wordpress plugin

Take a look at the most promising features of the Mailchimp integration:

  • adding a Mailchimp subscribe form to the website;
  • gathering all subscriber data and exporting it directly into a user’s account on the platform;
  • viewing campaign statistics;
  • setting up auto-responding messages.

This WordPress email subscription plugin eliminates the need to switch between tabs to track all of the marketing activities since it provides a broad understanding of how the readers interact with every email of the campaign.


Sender is an email and text marketing software purposely built for startups, small businesses, and eСommerce stores. It offers affordable (yet powerful) features for WordPress users through its seamless integration with the platform.

sender email automation tool
Source: Sender

Features like the drag-and-drop email builder with responsive templates enable users to create professional emails in minutes. You can also build automation workflows that help you deliver personalized and targeted email campaigns to customers at the perfect time.

On top of that, with Sender’s advanced segmentation and personalization, you can group your audience based on their behavior and preferences. This significantly improves conversion rates as you can customize your emails based on their interests and past interactions.

Besides that, here’s a list of other impactful features from Sender:

  • high-converting pop-ups to capture quality leads;
  • detailed analytics and reports to monitor and improve your marketing campaigns;
  • SMS campaigns to engage subscribers directly and strengthen your marketing strategy;
  • 24/7 customer support with quick and helpful service.

Sender offers a Free Forever plan that gives you access to all the main features. Its paid plans start from only $15 per month and offer more advanced functionalities like text message automation.


JetFormBuilder is a multifunctional yet easy-to-use plugin for creating advanced form types, including email subscription forms, using Gutenberg block editor.

jetformbuilder free subscribtion plugin

To create subscription forms quickly and easily, JetFormBuilder offers a ready-made WordPress form pattern with the ability to customize every component at once. When styling building blocks, configuring post-submit actions, and adding an unlimited number of new fields, the layout in the editor is the same as it will appear on the front end. 

Here’s a list of core WordPress subscription features from JerFormBuilder:

  • ability to add subscription forms to pages, posts, and widgets using shortcodes;
  • success, validation, and error messages provided for users during the subscription process;
  • make some/all/no form fields required;
  • automated exporting of collected user data to MailChimp, Zapier, or other platforms.

For connecting JetFormBuilder to the Elementor builder, just use the JetForms widget.


MailPoet is an all-in-one newsletter management plugin that perfectly combines its instruments with the functionality of Elementor. MailPoet is one of the most feature-rich WordPress email design plugins.

MailPoet website

Here’s the list of the tool’s most impactful features:

  • design newsletter contact capture forms;
  • send letters directly via WordPress account;
  • automate ‘Welcome’ email funnels;
  • set access to detailed campaign performance stats. 

All these features are packed in an intuitive, easy-to-use interface. MailPoet’s performance doesn’t disappoint either — the tool loads quickly and doesn’t slow down other tabs on the admin panel.

Active Campaign

Active Campaign is a widely-known tool among marketers — its campaign automation, scheduling, and tracking features are unmatched. And it’s highly convenient to be able to integrate your team’s go-to marketing tool directly into Elementor and the WordPress dashboard using the ActiveCampaign plugin. 

active campaign email plugin

AC WordPress plugin helps to create smarter and more targeted promotions thanks to email marketing automation and tracking features:

  • create forms and embed them directly into the website;
  • set website tracking pixels in one click and use collected data for personalizing email marketing content;
  • track ongoing campaigns and get detailed statistics on reader engagement.


Omnisend is an email & SMS marketing platform made for small and medium-sized WooCommerce businesses. It offers its customers WordPress industry-leading features that will allow them to get better sales while spending less time.  

omnisend website

Popular Omnisend automation workflow features like order confirmation and cart abandonment have proved to be responsible for high conversion rates. These automation setups can also include multiple channels like SMS and web push notifications that can work together to get even better sales. 

While Omnisend also has standard email marketing features like the drag-and-drop email editor and beautiful pre-built templates, it goes above and beyond to deliver real value for beginners and advanced users. 

While beginners will enjoy the templates and various signup forms, more advanced users will find the in-depth customer analytics extremely useful. This analytics allows eCommerce businesses to see where their customers are in their buyer’s journey and convert them into buyers and repeat buyers.

Key features:

  • easy-to-use drag-and-drop email editor with pre-built templates;
  • multiple signup forms, such as exit-intent, the interactive Wheel of Fortune, landing pages, and more;
  • automation and powerful segmentation with advanced filters;
  • sales dashboard, campaign & automation reports, and advanced reporting.

Convert Pro

convert pro plugin

Convert Pro is a powerful lead generation and email opt-in plugin for WordPress. It includes a drag-and-drop editor for creating forms, a range of behavioral triggers for intelligent targeting, and integrations with most leading email service providers.

Convert Pro enables you to:

  • create intelligent opt-in forms with exit intent technology;
  • design multi-step pop-ups for age verification or subscriptions;
  • use pre-built form templates for maximum efficiency;
  • utilize on-click pop-ups to provide user-controlled opt-ins;
  • fully test everything with built-in A/B testing tools.

Convert Pro has been designed to be simple to use and easy to handle. It works flawlessly with most WordPress themes and plugins and can boost conversions significantly when used correctly.

Sumo List Builder

Sumo is another all-in-one tool email marketers use to build and manage email lists. There’s hardly another solution that offers as many features in a single tab as this WordPress emails subscription plugin does.

sumo wordpress list builder

Here’s what Sumo List Builder allows marketers to do:

  • design email subscription forms and integrate them into the website as an on-page block or a pop-up;
  • find out how visitors interact with the website and the subscription form, which fields can be a turn-off for websites;
  • set up automatic on-site file downloads to offer users more value and connect with every new visitor;
  • create additional nudges that facilitate the subscription process, such as countdowns.

Sumo has a free version that is well-suited for small websites with up to 1,000 monthly users. For larger platforms, consider investing in one of these subscriptions:

  • Small — $29/m (up to 5,000 users)
  • Medium — $59/m (up to 50,000 users)
  • Big — $119/m (up to 500,000 monthly users)
  • Unlimited — a custom pricing plan for high-traffic platforms


Icegram is another convenient email marketing tool that makes creating a stylish and engaging email subscription form a breeze. This add-on has a large library of ready-to-deploy subscription form templates. All forms are grouped by business goals, themes, and occasions.

icegram wp plugin

Here are the types of designs marketing teams can find on Icegram:

  • fully customizable timed pop-ups that immediately attract users’ attention;
  • call-to-action (CTA) bars — eye-catching designs in the footer and header areas that don’t let site visitors miss a single announcement;
  • slide-in messengers that encourage users to connect with support agents, get answers to questions, and book appointments. 

All designs are fully customizable — you can change and dissect them up to HTML and CSS source code.

Elementor Contact Form DB

This easy-to-use plugin is directly connected to the Elementor Pro Form module. Elementor Contact Form DB collects user data, including email addresses, and exports it in many file formats — as a spreadsheet, a CSV form, etc. You can import the data to the email marketing platform and use it for automated marketing campaigns.

Although the integration is simple, it is very convenient. For instance, website owners can customize the client database by choosing the most important fields and deciding on their order.


This Elementor integration gives marketers access to a wide range of widgets, pop-ups, sidebar, or conversion form designs. 

On top of that, MailOptIn is integrated with the most popular campaign managers — Mailchimp, GetResponse, AWeber, and others. It’s easy to collect user data via MailOptIn form and view it on whatever platform your team uses to run email marketing campaigns.

Here’s a short glimpse of the features MailOptIn has to offer:

  • automated or event-triggered email management;
  • A/B testing for email forms;
  • collecting both user-sourced and behavioral data;
  • page-level targeting support.

Thrive Leads

Thrive Leads is a WordPress subscription plugin and an email marketing tool. Its high customizability, easy-to-use interface, and wide range of settings helped the add-on gain a massive following.

thrive leads plugin

Thrive Leads offers hundreds of templates for different purposes. You can create a subscription form, a pop-up, or a subscribe form widget and place it anywhere on the website in under five minutes. 

Here’s what Thrive Leads is like in a nutshell:

  • ready-to-deploy templates of various styles — page overlay, pop-up, subscription forms, and others;
  • detailed A/B testing to choose the best fit;
  • smart features that help personalize the offers for website visitors;
  • detailed targeting settings for opt-in forms and link clicks;
  • advanced reports.


SendPress is a great tool to build emails right in the WordPress dashboards and notify readers as soon as a new blog post is out. This WordPress email subscription plugin integrated with Elementor is a collection of templates for blog post update email notifications.

sendpress wp plugin

There are dozens of color palettes, and styles website owners can choose from. Thanks to the add-on’s visually-rich, intuitive navigation system, there’s no need to meddle in code to send emails out (although you can break the template down if you want to).

The AutoCron feature allows monitoring whether or not the scheduled emails are sent according to plan. It tells website owners if there are any deviations from the set schedule. 


Newsletter is a WordPress plugin aimed at website owners who want to send out newsletters in particular. This integration is packed with premium features that some of the best campaign management platforms have.

newsletter wordpress plugin site

There’s a built-in tracker, a scheduling tool that helps website owners turn email marketing into a consistent habit, a range of beautiful subscription form designs, etc.

The Newsletter SMTP server integration feature allows connecting this add-on to other management tools (like Mailgun and SparkPost) to ensure better deliverability.


Pabbly Email Marketing is the only email marketing tool that allows unlimited access to all the email marketing features, even with the lowest pricing. It empowers users to create highly engaging email newsletters and emails with its simple drag-n-drop user interface, personalized tags, redirect links, and much more.

pabbly website


  • List Management: easily manage all your subscribers in one place and divide them into categories by name, city, purchase history, etc.
  • List Splitting: split a long list into small lists and send emails only to specific users.
  • Email Automation: create unlimited workflows and send pre-set automated responses to users according to their activities and clicks.
  • MX Cleaner: remove spam and invalid/unresponsive email addresses from the email list.


The weMail is a simplified email marketing platform for both small-size businesses and enterprises with some comprehensive WordPress integration features. The weMail plugin has multiple sending APIs that create immense possibilities for sending automated newsletters. In recent years, it has become one of the most reliable email automation solutions among marketers. 

Here are some of the core features:

  • multiple email sending gateways with an option to switch to them anytime you want;
  • versatile form-building features to collect email addresses that can be placed anywhere on the site;
  • robust WordPress integrations like WooCommerce, WordPress Sync, User Registration, etc;
  • clean and clear analytics to measure the performances of email campaigns;
  • different payment gateway options to sell products at ease.

weMail can be a booster to the entire marketing process for site owners who need an email automation service specializing in WordPress. Its free version is limited to 3,000 subscribers, and the weMail premium starts at $9 for 10,000 subscribers.


Managing email marketing campaigns might feel cumbersome if you need to switch between multiple platforms or send every letter manually. The good news is that most campaign design and tracking features can be handled straight from the WordPress dashboard.

From building forms to sending and tracking messages, WordPress subscription plugins help website owners stay in touch with readers and constantly deliver relevant, high-quality content. Whether you want to start a transactional email or a newsletter campaign, there will be enough tools to help you reach your business goals and opportunities.